Logo Re-Work
{ Posted on 15:05
by Tom 'E'
}
After the mid-project review it became evident to me that my Logo element could be greatly improved and changed to integrate in with the the rest of my show case. As i result i've pulled together a number of urban/snow related merchandise company logos to see how they do it. I have chosen this area of style as my avatar is to represent me and my interest in skiing and skate-wear like clothing.
After looking at the above logos several things became evident. These things i feel i need to apply to my own logo. These are:
Logo's should contain no more than two colours, preferably one, usually black
Logo should be can contain text, 'image' part should also be recognised on its own
Using significant letters to create images works well (ie Initials)
Reference to use ie. Mountain outline, road lines, graffiti stencil, waves
To use text, own personal text works, generic fonts probably would not
After looking at these i prepared a few sketches and started to implement them, the first which are below:
After looking at the above logos several things became evident. These things i feel i need to apply to my own logo. These are:
Logo's should contain no more than two colours, preferably one, usually black
Logo should be can contain text, 'image' part should also be recognised on its own
Using significant letters to create images works well (ie Initials)
Reference to use ie. Mountain outline, road lines, graffiti stencil, waves
To use text, own personal text works, generic fonts probably would not
After looking at these i prepared a few sketches and started to implement them, the first which are below:
